- By Fox Team
- February 11, 2013
Being interviewed on camera can be a great way to promote your business. Our goal at Fox Learning Systems is to make your interview experience worthwhile and satisfying.
Here are a few technical and professional tips that you should really read before you ever go on camera:
It is important to define the key messages that you want to get across during the interview. If you would like, we can provide questions a few days in advance if you need material to help prepare. Also, it is a good idea to keep your answers somewhat brief and include the question within your answer. Practicing with someone you know or in a mirror is also a excellent way to prepare. This will give you a good feel for the interview setting and give you a chance to articulate your responses in advance.
If the interview is going to be filmed at one of our locations, you should consider arriving early enough to get accustomed to the environment and our production crew. If you decide to have the interview at a location of your choosing, try to pick a quiet spot away from the hustle and bustle. Preferably find an office with a door that can close opposed to a lobby where people are going in and out.
Wear clothing that is a natural solid, neutral, or pastel color. The best color for the camera is a usually a cool blue. Avoid saturated or reflective colors, especially red, yellow, orange, bright white or dark black. Make sure clothing is not loose or flowing and try to avoid lots of stripes, patterns, and anything with a shine that can be distracting. Glasses and jewelry are okay to wear, but tend to reflect into the camera.
The camera accentuates colors and saturation; so the more subtle tones the better. Use warm neutral colors with matte based finishes. Avoid heavy eye shadows and mascara, dark red lipsticks, and any reflective lip gloss. The rule of thumb for camera-safe makeup is use fleshy tones: pink and peachy, beige and very soft browns. Don’t use a shimmery blush or bronzer, or any SPF foundation, it tends to look orange on camera and may cause a white or grayish tint on your face.
During the interview
Think about an interview as a conversation where there is no right or wrong answer. If you feel you are not responding exactly the way you want you can always stop and repeat yourself, or say something else. We have a great team of skilled editors that will piece together the best of the best of what you have to say. Our main job is to make sure YOU look and sound good.
Following these tips will not only make our job go smoother and make the most of your time, it will enhance the way your video interview looks as a final product.